Why You Should Consider Uniforms for Your Business
Wearing a uniform to work has a number of benefits and although some employees might not be on board with the idea.
We have provided a number of advantages on how having a set uniform for your business does more than just improving your environmental footprint.
Brand Identity
Uniforms can be a great asset to contribute to your business’ identity and brand awareness. Choosing elements for your uniform such as pattern, style, fit and colour can help reflect your business' nature and attributes. It can also establish a professional business image and provides consistency, by helping customers recognise your branding.
Safety
Uniforms are designed and curated with employee safety in mind. An example of this, is most corporate garments are tested for a UPF rating which is important in assisting with sun protection. This is important for a number of jobs that require employees to be outside such as; real estate agents, council workers and hospitality staff.
Employee Benefits
Allows staff members to make fewer purchases in the clothing industry resulting in money saved. Furthermore the stigma of inequality within the workplace is pushed aside when all staff members are wearing the same attire.
Advertising
Uniforms that are well designed and include phone numbers, what the business does and other contact methods can act as ‘walking billboards’ and can essentially act as free advertising.
Ease of Dressing
Choosing what to wear to work each day can be a time-consuming task. Wearing uniforms can create a seamless and cohesive look.
Environmental Factors
With the concept of ‘fast fashion’ a major environmental issue at the moment, this has contributed to the massive amounts of clothing ending up in landfill each year. In fact each Australian on average disposes 23 kilos every year! Uniforms can help to decrease this amount and additional workwear items purchased.
Even ordering clothing items online, packaging and delivery can all affect the environment negatively. Uniforms are ordered in bulk, less frequently and allow for fewer deliveries.
Wearing uniforms has a number of benefits including; sustainability, equality in the workplace, creating advertising opportunities to promote your brand.